An author friend recently asked me for advice on promoting books on promotion websites. As I wrote up my response to her, I thought, What about other authors? Could they possibly benefit from this advice as well? So, I decided to write up a blog post with some of my tips on promoting your books. This will expand on the advice I gave my friend as well as adding in a few other areas. And then, the link to this post will be added to my page For Authors.
My book is ready to publish, now what?
One of the best ways I have found to promote my books right pre-publication and shortly after publication is to do a blog tour. Not only will you be more likely to get a good number of reviews (which will help in future promotions), but it also gets the word about your book out to audiences you may not be able to reach any other way.
I didn’t do a blog tour for one of my recent releases and am regretting that decision. I could still do one, though, even though it has been almost a month, so blog tours can be done whenever. A friend of mine recently did a blog tour for a book she had released in 2011. She had a free promo of the book going on at the time and used that as the launch point for the tour. If you are unsure of what a blog tour is, you can see this blog post which is the first one for a blog tour I organized. If you would prefer to have someone else organize your tour for you at least the first time, there are three options listed on my For Authors blog page. Continue reading